Vice President Membership
Red Heels International, Miami
Mayra Ramos Miró is a strategic global communicator and public relations expert with over 20 years experience maximizing branding efforts for some of the most prestigious brands in the world.
As the President of Red Heels International, Ramos Miró works together with her global partners providing market intelligence and direction, strategic planning, integrated marketing and public relations effective execution. From understanding the present of a brand, to creating its future, she is experienced providing innovative solutions and international exposure to diversed brands from multiple private and public industries and organizations, including: tourism, communications, arts and entertainment, retail, fashion, food service, film production, consumer goods, electronics, education, and the government. She operates across global markets with strong representation in key countries, including: USA, Brazil, Colombia, Mexico, Argentina, Spain and Puerto Rico. Her global presence allows her to offer clear understanding of a multitude of cultures. She shapes her partners messages to make them relevant and compelling to their desired segment market. Beyond speaking various languages, she speaks the culture of the markets, and by doing this, audiences become more receptive to what her partners want to convey.
Her passion for her excellence in her work has earned her national and international recognitions, including the 2012 International Public Relations Excellence Award, Colombia; the 2010 Greatest Publicity Value Award by Visit Orlando, Florida; and October 2010 Hispanic Achiever by Telemundo Network, Orlando. She is often invited to international conferences to share her knowledge on global branding, marketing and public relations strategies. In 2015 she participated as the USA Representative speaker on Global Branding at the 2015 II International Congress of Protocol, Colombia, and in 2012 she shared her experiences with audiences from the University of Monterrey, Mexico and University of Madrid, Spain.
Mayra Ramos Miró proudly serves as the 2016 Chairperson for Hispanic Business Conference and Expo at the Hispanic Chamber of Commerce Metro Orlando. In 2015 she was named secretary for the Hispanic Public Relations Association (HPRA), National Board of Directors, position that she will continue to hold during the 2016.
Ramos Miró holds a Bachelor of Arts in Communications from the Universidad del Sagrado Corazón, Puerto Rico and a Master of Business Administration from the University of Miami.