HPRA Member Benefits

Serving as the foremost organization of Hispanic public relations practitioners, the Hispanic Public Relations Association (HPRA) has chapters in Los Angeles and New York, and is quickly expanding to other major cities across the country. HPRA continues to be a resource for communication professionals and those seeking expertise in the Hispanic market. As a member, you’ll have access to first-rate programming, such as:

  • Professional Development Webinars
  • Twitter HPRChats covering key industry topics
  • Discounted membership rates for national industry conferences
  • Hispanic PR Campaign of the Year Awards (PRemios)

In addition, HPRA National Membership provides professional development seminars and workshops focusing on the latest, up-to-date trends, issues and best practices in the industry, and networking opportunities throughout the year. Every year, HPRA recognizes the top PR and marketing campaigns through its PRemio Campaign of the Year Awards held every October. Campaign entries are welcomed from all over the U.S.

Opportunities to join local chapters!

With purchase of your Individual HPRA Membership, those who live in Los Angeles and New York also have the opportunity for an added bonus to join a local chapter. Local chapters are swiftly being formed in Washington, DC, South Florida, Chicago and Texas. Please note on the HPRA Membership Application if you are interested in being affiliated with a local chapter.

Below are outlined benefits by category:

Individual Membership – $125

Membership Benefits include:

  • Access to PR professionals through our members-only directory
  • Discount or free entry to HPRA sponsored events
  • Exclusive discounted rates to attend annual industry conferences
  • First look at relevant job opportunities on the members only job board posted by employers who are looking for prime multicultural experts in the industry; free access to post jobs and internships for your company or agency as a member
  • Access to internship listings from employers who are looking for young, multicultural PR talent
  • Opportunity to take a leadership role by joining a HPRA committee
  • Access to thought leadership and PR trends analysis
  • HPRA Blog – ability to share your thoughts and news on the HPRA blog

Student Membership – $30
(Available to communications students and recent grads within the last 12 months)

Student Membership Benefits Include:

  • Opportunity to interact with Hispanic PR professionals to enhance your career
  • Discount or free entry to HPRA sponsored events, including HPRA educational workshops
  • Access to PR professionals for school-based events
  • Networking opportunities with members of HPRA partners, such as National Association of Hispanic Journalists, Public Relations Society of America, Portada and CCNMA: California Latino Journalists Association, among others
  • Access to internship listings from employers who are looking for young, multicultural PR talent
  • Staying current on PR industry trends through the HPRA seminar and workshops
  • Seeking mentorship opportunities with PR industry pros
  • Opportunity to develop project management skills by volunteering on an HPRA committee
  • Access to the HPRA Scholarship Program, if applicable.

Corporate Membership – 15% Discount on a minimum of (5) Individual Memberships

Whether you are a PR/Marketing agency, corporation or a non-profit, being a Corporate Partner demonstrates your support and commitment to Latinos in communications and the HPRA Scholarship Program. HPRA has created a special discounted rate for organizations that purchase at least five (5) full-time memberships. HPRA can also tailor sponsorship opportunities with companies to bring your investment dollars even further to life.

Corporate Membership benefits include:

  • Access to PR professionals through our members-only directory
  • Member rates to HPRA sponsored events
  • Access to HPRA website to post jobs, internships, at no cost
  • Brand awareness and identity of your support for the values of HPRA

For additional membership information and opportunities, or for individual chapter membership information contact:


Veronica Potes
National Membership
veronica.potes@nbcuni.com

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