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  • Today’s Kids, Tomorrow’s Trendsetters

    By Melissa Smith, HPRA September 11, 2014 In the “Tipping Point,” Malcom Gladwell showcases the influencing power of New York “kids” who had the ability to create and make Hush Puppies trendy. He refers to them as exceptional people, and...
  • HPRA Miami Hispanic Heritage Month Media & Marketing Mixer

    View the Flier Here Join HPRA Miami and NAHJ South Florida Chapter during an exclusive “Hispanic Heritage Month Media & Marketing Mixer” on Wednesday, October 15th from 6:30 p.m. – 9:00 p.m. EST. This very special evening offers socializing with...
  • Create a Strong Public Impression During Media Interviews

    Picture this: You’ve got a story to tell media, and have worked hard pitching it. As a result, you’ve secured interest and booked interviews for your spokesperson. Great job! What next? Media training. If the spokesperson isn’t fully prepared, a...

    John Echeveste, founding partner of VPETradigital Communications, one of the country’s most established Hispanic public relations firms, announced today his retirement from the agency to assume a new position as CEO of LA Plaza de Cultura y Artes in Los...
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Friends and Supporters in Miami -- Only two weeks until the HPRA/Miami marketing mixer with NAHJ South Florida Chapter. Be sure to RSVP! ...

TWO WEEKS until our Hispanic Heritage Month Media & Marketing Mixer! Join us along with NAHJ South Florida Chapter and fabulous local professionals for a night of drinks, celebrations, and free raffle prizes! Be sure to RSVP:

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